Natalie Silvesti, Founder and President, Seattle

        +15 years in channels sales and marketing management at Hewlett-Packard, Digital Equipment, IDC, Intermec. Held executive positions in business development and channel sales at Avnet, a distributor of computer products, and CyberSafe, a security software start-up. 10 years providing channel and alliance consulting services to technology companies. Experience with a variety of B2B channels – VARs, SIs, OEMs, distributors, ISVs, MSPs.

Susan Heintz, Associate, Chicago

        20+ years as a go-to-market executive.  Vice President, Worldwide Channel Strategy for Avaya. Senior Partner and Director at Frank Lynn Associates, an international market strategy consultancy. Chaired communications, new technology and channel management practices. Founding board member, Enterprise Communications Association. Co-authored The Channel Selection Handbook and multiple workshops on the topic of channel management.

Pam Jarvie, Associate, San Jose

        6 years of consulting and over 20 years of channel development and marketing experience at Fortune 500 high technology companies.  Senior marketing positions at Cisco, Juniper Networks and National Semiconductor. Experience managing product marketing, developing worldwide sales channels, building sales teams, implementing partner programs, channel marketing, and marketing communications. In-depth knowledge of networking, security, personal computer, peripherals, optical disk drives and office products channels.  Experience with all types of partners including VAR, distributor, OEM, retail, consumer and DMR channel.

Becky Willis, Associate, Denver

        20+ years in senior management of sales and marketing at Hewlett-Packard,  Applix, and Unify. Start-up experience as VP of Sales and Marketing for KnowledgeFactor and Director of Sales and Marketing for Media experience at Penton Technical Media. Experience in remanufacturing and refurbishment of computer systems – logistics, manufacturing processes, and go-to-market strategy (direct sales, channels, online).


CMG Team

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